How to win at betting
1. Know your sport inside out
It's not just about which football team has won their last six games but how well they have really played offensively and defensively. Were they good at keeping possession or were they lucky?
Which tennis player is having a spat with their coach? That golfer might have won two majors this season but how much experience does he have on a links course?
These are the kinds of details that will inform your betting and will better prepare you for spotting those good-value markets.
3. Don't just stick to one bookmaker – shop around
There is a big emphasis on brand loyalty in the betting business. Because it's such a competitive sector, companies will try and lure you to bet with them and only them.
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